Master course in e-Fashion in Milan



from 1st october 2012 to 31st may 2013

here is a course that looks towards the future to study e-fashion in depth, from online retail to visual merchandising, from branding to digital creativity. going through the analysis of all the enhancement techniques of fashion products on internet.

the programme of this course aims at training professionals who know how to combine creativity and business to give life to innovative forms of retail and communication on the internet, which can reflect the image of the brand online.some of these professional profiles are the online store manager,
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Course themes:

internet retailing
web marketing
web visual strategies
communication and branding strategies
sociology of consumption
fashion panorama










the visual merchandiser, the social network specialist, the buyer, the online project coordinator, the web marketing specialist, the social network coordinator, and the web graphic and visual designer. for this course, istituto marangoni has combined its solid competences in teaching to the










expertise of professionals in e-fashion, in order to offer a detailed and up-dated insight on on-line fashion.