fashion design
womenswear fashion design
menswear fashion accessories
& luxury goods fashion styling
& portfolio fashion photography fashion & luxury
brand management fashion promotion & communication fashion buying e-fashion fashion product & production management fashion & luxury design direction interior design
for luxury living contemporary & luxury product design
womenswear fashion design
menswear fashion accessories
& luxury goods fashion styling
& portfolio fashion photography fashion & luxury
brand management fashion promotion & communication fashion buying e-fashion fashion product & production management fashion & luxury design direction interior design
for luxury living contemporary & luxury product design
Master course in Fashion Design Menswear in Milan in partnership with
Ermenegildo Zegna
from 1st october 2012 to 31st may 2013
how a menswear collection is created: understanding the phases involved in constructing a collection, from the concept and structure to the product and its distribution.this is what is required to create menswear that is appreciated by
the market.
the aim of the masters is to train practitioners of menswear collections who are ready to interact straight away with the profession and the market, immediately finding a winning balance between style and product, creativity and marketing. the menswear fashion designer is the person responsible for researching and coming up with the creative idea for a menswear collection, and inspiring trends: he creates collections for clothing, fabrics and the world of accessories and manages creativity, technology, information and trends; he can work for his own label or with companies, ___________________________________________________________________________________________________________________________
Course themes:
the masculine product
design and cultural interface
visual communication and brand identity
research methods
design studios, consultancies and research organisations. the course offers an up-to-date and in-depth overview of this sector of the fashion business, which is rapidly expanding; the course will deal with all aspects of menswear collections, including classic, fashion, upper casual and sport categories; we will teach designing by hand and by computer as well as looking in detail at menswear modelling and techniques for constructing clothes, from the simplest to the most structured. an important asset of the master is the intervention of managers and creatives of the ermenegildo zegna
group who will share with the students of the course their know-how and their expertise in the areas of product, style, and retail. the course also includes sections on product management and production management which, today more than ever, are key to the corporate development of menswear products ,with visits to the production sites or showrooms of ermenegildo zegna.
