Fashion Business & Buying Semester

Semester Course

1 Oct 2018 - 22 Mar 2019
it · en
fees
enrolment fee € 4.000
tuition fee € 6.500

*ECTS credits are awarded on selected programmes. All courses provide transcripts of class (contact) hours.

Selecting a balanced combination of products and brands that fully satisfy company sales targets, consumer demands, and market needs; the ultimate goal of the Fashion buyer.  This semester course covers skills in trends, branding and product lifecycle, as well as investigating contemporary product placement and management control, all within the fast paced fashion industry. Aimed at students with at least one-year previous undergraduate study in fashion buying, business or similar field, this inspiring short course encourages participants to develop forward thinking business acumen, as well as broadening horizons for personal growth and future career development.

 

Semester 1 · autumn start

  • Visual And Emotional Branding
  • Fashion Psychology
  • Interdisciplinary Project
  • Brand Insight
  • Fashion Digital Lens
  • Fashion Promotional Mix
  • The Contemporary Product
  • Product Life
  • Contemporary Fashion Trends
  • Textile Landscape
  • Finance and Management Control

Semester 2 · spring start

  • The Contemporary Product
  • Product Life
  • Contemporary Fashion Trends
  • Textile Landscape
  • Fashion Next
  • Project Management
  • Green Marketing
  • Visionary Research
  • Luxury Business Models
  • Finance and Management Control


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