Master Programme in Design Direction The Creative Director is an expert in style definition and forecast. He must be able to recognize new signs, new moods and new vibes and to apply them in all aspects of the design world. The Creative Director create links with product design, advertising and graphic design departments giving them a strong creative direction. A creative director is requested by design companies, press, media centres and advertising agencies as well as web design companies or large industrial companies. Programme of study Design Research & Art Direction Brand Identity Graphic Design Sociology of Consumption Quality Perception Advertising Net Semiology Info and Attendance