A young Greek designer with an eclectic and biting style, Christina Economou recently founded her own independent brand and is ready now to dress an autonomous and fearless woman with her two collections, Spring/Summer 2014 and Fall/Winter 2014.
In 2011 she graduated in Fashion Design from Istituto Marangoni Paris. Having been selected by Istituto Marangoni as one of the ten most promising future fashion designers of the Milan and Paris schools, she won the coveted International Show Award at London Graduate Fashion Week with her collection “Irrelevant Prints”.
She entered the world of work first as press assistant for Giambattista Valli and then as as correspondent for Vogue Hellas. In 2013, she returned to Athens and launched the label Christina Economou. Christina Economou garments are inspired by a resolutely classical form, reinterpreted through the use of sought-after fabrics or the addition of unusual details, but the real surprise of the brand is revealed through the combination of strong prints as in Christina’s first capsule collection.
Christina isn’t afraid to use purple plaid prints and delicate floral motifs; the aesthetic of her line is both pleasing and innovative, while remaining scrupulous and respectful of the aesthetic canon. Using the delicate Byzantine silks produced in the historical town of Soufli, the designer outlines a new concept of class and elegance.