Giambattista Valli, a leading and established name in the worldwide fashion scene, brought a new approach and meaning to luxury and beauty that attracted a universe of a young, modern and international generation of glamorous and sophisticated women from around the globe and has been praised by celebrities and fashion lovers. His narrative is about a love story, shared with dreamers and lovers with a common philosophy: ageless, timeless, effortless. During the conversation, part of Enhancing The Future project, Valli went through the milestones of his amazing career, the mentors that made a difference, the importance of beauty, women, friendship and family in his life. About the future of fashion after the pandemic, Giambattista Valli’s wish is to see an evolution that will bring people in the business to invest more in the ethical and social aspects rather than the mere business, to sell a dream, a vision, a message before the product; to be creative, get the best from this situation and move forward into a new world.