FASHION BUSINESS & BUYING

Predict next season’s trends

Three-Year Course (Pathways)

2 Oct 2017 - 1 Jun 2018
en
fees
enrolment fee € 4.000
tuition fee EU € 15.600
tuition fee non-EU € 18.700

2 Oct 2017 - 1 Jun 2018
it
fees
enrolment fee € 4.000
tuition fee EU € 14.600
tuition fee non-EU € 17.700

Programme Specification

BA (Hons) Degree* ** (Pathways)

2 Oct 2017 - 1 Jun 2018
en
fees
enrolment fee € 4.000
tuition fee EU € 15.600
tuition fee non-EU € 18.700

** Participants who successfully complete the programmes taught in English in Paris will be awarded a BA (Hons) degree by Manchester Metropolitan University-UK; 120 credit points must be earned for each year of study in order for an honours degree to be awarded, so students will obtain 360 credits upon successful completion of the three-year course. Participants on the four-year sandwich course will receive 120 practice credits for the additional year. All candidates should meet specific requirements (please check the website www.mmu.ac.uk/international indicating your nationality and study level). For further details please do not hesitate to contact the information office.

BA (Hons) Degree* ** (Pathways)

2 Oct 2017 - 1 Jun 2018
en
fees
enrolment fee £ 3.300
tuition fee EU £ 11.500
tuition fee non-EU £ 14.000

** Participants who successfully complete the programmes taught in English in London will be awarded a BA (Hons) degree by Manchester Metropolitan University-UK; 120 credit points must be earned for each year of study in order for an honours degree to be awarded, so students will obtain 360 credits upon successful completion of the three-year course. Participants on the four-year sandwich course will receive 120 practice credits for the additional year. All candidates should meet specific requirements (please check the website www.mmu.ac.uk/international indicating your nationality and study level). For further details please do not hesitate to contact the information office.

*** EU/ UK Nationals may be eligible for up to £6,165 per year from the Student Loans Company (SLC) towards tuition fee costs, and up to £11,002 for maintenance. Please apply early as loans are limited.

THE COURSE

Specialise in fashion buying and decide what’s in store next season. Professional fashion buyers know how to select a balanced combination of products and brands that fully satisfy company sales targets, consumer demands, and market needs, planning and following strategic buying processes that are essential when taking a collection from the design showroom to the store. This three year full time Fashion Business & Buying course forms business professionals with core fashion buying skills covering all sectors of the fashion and luxury markets. Participants progress to learn the selection and purchasing of products for high street brands, boutiques, innovative independent fashion labels and e-commerce retail outlets using existing and contemporary business models, encapsulating innovation, new media, and technology in the global buying process.

The fashion course explores trends, stock mix, the buying calendar, range planning, pricing strategies and profitability, all crucial when planning the purchase of a seasonal fashion collection. Excellent negotiation techniques with suppliers are fundamental, together with issues in pricing, budgets, JIT ordering, distribution channels and supplier lead times. Buyers need to be both creative and business-minded, with strong analytical skills in order to understand and successfully manage the supply chain. Accurately predicting sales and customer demand is crucial to the success of a fashion company. Buyers may work just a few months in advance, or at times years ahead depending on the product and market positioning.

Participants learn how to anticipate trends through careful analysis of fashion weeks, through research and investigation of the target audience, and by evaluating tendencies and current issues in the fashion industry, including sustainability and new media influences that affect consumer taste and essentially, consumer buying habits. They learn how to make detailed analyses of past sales records in order to predict future sales, exploring the technical and theoretical aspects of a buying campaign and the impact of merchandising and visual display on sales, both in store and in online retailing (e-commerce). Participants learn real-world skills working in collaboration with international companies on industry projects and case studies while classes in fashion history and culture provide the necessary skills to make a critical assessment of a brand or client’s lifestyle and legacy, completing the course with a highly sought after professional profile in fashion and luxury buying.

This course is part of the fashion business study pathways. With fashion business as the core subject, participants specialise in the chosen area of interest (buying), positioning themselves as an industry expert with a specific and highly sought after professional profile.

This course is also available as a BA (Hons) four year course (including placement sandwich year)*-**.

** Participants who successfully complete the programmes taught in English in Paris and London will be awarded a BA (Hons) degree by Manchester Metropolitan University-UK; 120 credit points must be earned for each year of study in order for an honours degree to be awarded, so students will obtain 360 credits upon successful completion of the three-year course. Participants on the four-year sandwich course will receive 120 practice credits for the additional year. All candidates should meet specific requirements (please check the website www.mmu.ac.uk/international indicating your nationality and study level). For further details please do not hesitate to contact the information office at the chosen school.

POSSIBLE CAREER PATHS

• Fashion buyer
• Product manager
• Retail manager
• Project manager
• Distribution manager
• Operations & logistics manager

LEARNING FOCUS

• Fashion buying strategies
• Contemporary buying and e-commerce
• Fashion buying and product development management
• Fashion marketing management
• Purchasing budgets and range planning
• Supply chain management & distribution
• Stock management and merchandising mix
• Communication, time management, leadership
• Professional research & presentation methods
• Fashion history & cultural contemporary perspectives