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Aug 06, 2025

The 10 best Instagram accounts to boost your interior design creativity

Ten Instagram accounts offering inspiration for interior designers beyond the algorithm-driven mainstream

 

On 6 October 2010, two Stanford graduates launched a mobile photo-sharing app with a single function: posting square images. This app was called Instagram.

Ten years and billions of posts later, Instagram has evolved far beyond a digital pinboard. After being acquired by Mark Zuckerberg, it has given rise to a new professional class—the content creator—and compelled even the most traditional media outlets to establish dedicated social media departments to keep up with its disruptive impact.

 

Instagram Accounts Interior Designers Shouldn’t Miss in 2025

Over the past decade, Instagram has transformed not only how we view the world but also how we interact with it. In the creative industries, it has quietly replaced the moodboard as the preferred platform for visual experimentation and aesthetic direction. In short, Instagram has become a design tool, a trend incubator and—for better or worse—a measure of taste.

With over 2 billion monthly active users and more than 500 million engaging daily, Instagram remains one of the most powerful visual platforms on the planet. Like it or not, its influence is undeniable, especially for those of us who work with images, textures, and spaces.

 

How to Discover Creative Instagram Design Accounts Beyond the Algorithm

But with ubiquity comes risk. As Instagram has evolved from a casual scroll to an integral part of daily life, its algorithm has begun to predict our preferences. By prioritising familiar content, it’s more likely to capture our attention and keep us engaged, but far less likely to surprise us with truly unexpected content that expands our frame of reference. In simpler terms, familiarity is comforting, but comfort rarely fosters new ideas. The softly lit interiors, neutral colour palettes, and well-behaved minimalism—how often do contemporary design enthusiasts find these styles in their suggested feeds? They might look beautiful, but they remain firmly within the expected range. For interior designers and visual thinkers, the real danger lies in becoming trapped in a feedback loop where we continuously see, like, and save variations of the same aesthetic, repeating a cycle that can stifle creativity.

 

10 Best Creative Instagram Accounts for Interior Designers in 2025

That’s why we’ve curated this list: ten unexpectedly creative Instagram accounts that may still engage with the algorithm, but don’t surrender to it. Some belong to individuals, while others are from small studios. Their content challenges the easily digestible, the overly polished, and the painfully on-trend, reframing the way we think about space, materials, and storytelling. Not the usual suspects, they are aesthetic outliers: accounts that anticipate, provoke, and, in their own ways, redefine what design and interior design can mean today.

 

  1. Álex López @muokkaa – The 3D Designer

3D Typographic Sculptures – Salamanca

Alejandro López transforms letterforms into sculptural objects: vibrant, hyper-real, and tactile. His work blends colour, light, and form in motionless kinetic compositions. His feed is pure plastic joy. Collaborations include Apple, Adobe, and Heineken.

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A post shared by Álex López (@muokkaa)

Stillframes and sketches realized by Álex López

 

  1. Vasjen Katro @baugasm – The Poster Designer

Posters as Visual Diary – Tirana/Berlin 

Vasjen Katro launched the now-legendary “A Poster A Day” project, creating experimental digital posters daily. A mix of glitch, gradients, AI, and motion that shaped a community and aesthetic. Collaborations include Netflix, Adobe, and Nike.

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A post shared by Vasjen Katro (@vasjenkatro)

Work by Vasjen Katro featuring iconic GNX car model

 

  1. Wang Zhihong @wangzhihong.ig – The Graphic Designer Specialised in Typography

Editorial Typography as Philosophy – Taipei

One of Asia’s most respected editorial designers, Wang Zhihong brings structure and silence to the printed page. A winner of D&AD and Tokyo TDC awards, his work reflects balance, restraint, and an architectural approach to typography.

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A post shared by @wangzhihong.ig

Exhibition poster for "Beyond the Summit: Ago, Minjia Joint Photography Exhibition" held in Taipei City, realized by Wang Zhihong

 

  1. Studio Feixen @studiofeixen – The Design Studio Focusing Specifically on Nothing in Particular 

Swiss Graphic Design Gone Wild – Lucerne

Founded by Felix Pfäeffli, Studio Feixen reinvents the rigid Swiss tradition with playful layouts, bold shades, and kinetic posters. They’ve worked with Nike, Google, and the Swiss Cultural Fund. Expect the unexpected, every time.

New Visual Identity for Liste Basel designed by Studio Feixen

 

  1. Sara Shakeel @sarashakeel – The Digital Artist of Rhinestones and Kittens 

Glitter, Skin, and Visual Power – London 

Sara Shakeel transitioned from being a dentist to becoming a global artist, gaining worldwide attention for “Glitter Stretch Marks,” which turns scars and imperfections into brilliant, sparkly statements. Of course, she has collaborated with Swarovski, as well as with other notable brands, including Reebok and Chance the Rapper.

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A post shared by Sara Shakeel (@sarashakeel)
"Gemspresso", the latest AI-driven work by Sara Shakeel

 

  1. Robin Eisenberg @robineisenberg – The Cosmic Illustrator

Pop Illustration and Cosmic Bodies – Los Angeles

Robin’s visual universe is filled with neon girls, aliens, pizza, and unapologetically bold characters. Through her art, she has created a language that’s queer, futuristic, and unmistakably her own. Her clients include Vans, Netflix, and Urban Decay.

 Cartoon by Robin Eisenberg featuring her signature alien-like characters

 

  1. Stefan Sagmeister @stefansagmeister – The Graphic Designer Creating Experimental Typographic Album Covers for Lou Reed and Jay-Z

Conceptual Typography with Cultural Impact – New York

Stefan Sagmeister is a two-time Grammy Award winner, known for designing album covers for artists such as The Rolling Stones, David Byrne, Lou Reed, and Jay-Z. He is a design icon whose posts are part typography lab, part social commentary.


On his instagram profile, Stefan Sagmeister gives out reviews about graphic design works his followers submit

 

  1. Karabo Poppy Moletsane @karabo_poppy – The Illustrator Turned Muralist 

Afrofuturist Urban Aesthetic – Johannesburg

Karabo is an illustrator, muralist, and designer whose work fuses street culture, African heritage, and vivid colours. Her vision is loud, layered, and deeply relevant. Collaborations include Nike (LeBron James), Google, Netflix, and Coca-Cola.

Collaboration tee with Masego and South African brand Good Good Good realized by Karabo Poppy Moletsane 

 

  1. Alex Trochut @trochut – The Digital Craftsman Who Loves Lettering (and More)

Typographic Illusions and Motion – Barcelona / Brooklyn

Alex Trochut works at the intersection of lettering, illustration, and sound. Featured in projects from Katy Perry’s “Roar” to visuals for the Rolling Stones, his kinetic typography bends readability into hypnotic beauty. Clients include Adobe, Coca-Cola, and The New York Times.

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A post shared by Alex Trochut (@trochut)

Details from Alex Trochut debut solo art exhibition "It's complicated" held in Madrid.

 

  1. (Studio) Lotta Nieminen @lottanieminen – The Pro Players of Visual Identities, Branding and Art Direction

Nordic Elegance Meets Global Art Direction – New York

From print to interface, Lotta Nieminen blends illustration, UX, and editorial finesse in her work. Her studio has collaborated with prestigious clients like Hermès, Vogue, Google, and Marimekko. Her style is clean, structured, and effortlessly sophisticated.

Visual identity development for Jeans & Towels brand by Studio Lotta Nieminem

 

How Design Instagram Accounts Can Inspire Your Next Interior Project

In the vast sea of social media, discovering truly inspiring content can be overwhelming. That’s why these ten creative Instagram accounts for interior designers stand out. Each account brings a distinct voice and original perspective, enhancing our understanding of space, materials, and style. By following them, you can tap into a wellspring of ideas that can transform your creative process and keep you ahead of the curve. Don’t wait until these accounts become staples in every moodboard—start exploring their work now!

 

 

Paola Toia
Editor, Milano