Istituto Marangoni Paris Launches LAB.SCENE

On September 4, 2019, Istituto Marangoni Paris and WSN (Who’s Next & Premiere Classe) launched the LAB.SCENE incubator and contest that will grant three young designers the opportunity to establish their brands on a global scale for one year.

LAB.SCENE will support their strategic and commercial development through:

  • Personalized coaching by experts and specialists
  • 5 Masterclasses
  • Exclusive access to Istituto Marangoni’s photo studio and workshops
  • 3 exhibitions in the WSN tradeshows (Who’s Next tradeshow in January and September 2020 and Premiere Class’ tradeshow on October 2020)

Elements required to join the contest:

  • Biography of Designer and Brand Presentation
  • Look Book of the last collection
  • Business plan
  • Detailed presentation of designs and creative choices
  • Line sheet


All interested applicants must send their applications to:


LAB. A laboratory of creation where young designers can test their collections in front of industry professionals and experiment with the development of their fashion brand with the help of mentors

SCENE. Where we give young talents a global stage to shine in the heart of events


  • Jean-Jacques Picart, former Fashion and Luxury consultant
  • Ekaterina Glazunova, Buyer for Tom Greyhound Paris
  • Maud Landre, Visual Merchandiser for Chanel
  • Änissa Draa, Ecommerce buyer for Printemps
  • Stephanie Brissay, Photography Stylist and Fashion Consultant
  • Barnabe Hardy, Artistic Director for Isabel Marant Ready-to-Wear Menswear
  • Guillaume Donsante, Model Agent for M Metropolitan
  • Olivier Klein, Head of LCM – LA CONNEXION MODE



September 6 to October 31, 2019 – Contest is Open for Applications

November 15, 2019 – Announcement of Pre-Selected Winners

  • 10 designers will be pre-selected by WSN and the jury

December 5, 2019 – Announcement of winners

  • A cocktail will be held at the WSN Paris HQ where the final 3 winners will be announced


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