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“Flow-Rida” project by Luca Gualeni

Mentorship Programme led by Massimo Giorgetti, Creative Director @ MSGM & I’M Mentor

The project “Flow-Rida” developed for MSGM by Luca Gualeni, Fashion Design Menswear Master’s student, is inspired by the eclectic city of Miami and plays with its cultural scenario. Luca also took inspiration from the musical scene in Florida and from the personal aesthetics of artists such as Yves Tumor, who Luca personally met. He transposed various artistic influences in the MSGM chromatic key.

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