CLEARING 2021 OPEN Fashion & Design Courses in the luxury creative industries READ MORE CLEARING 2021 OPEN

Start your fashion&art journey in Firenze

12th July 2021 • Fashion Styling

Lesson 1 • 14:00 – 15:00
Title: Made in Italy: creativity & innovation. Iconic fashion designers
Brief History of Contemporary Italian Fashion

Lesson 2 • 15:30 – 16:30
Title: Digital creativity
The visual language of fashion: create a mood board


13th July 2021 • Fashion Business

Lesson 1 • 14:00 – 15:00
Title: The new business of fashion: a new digital era
How the fashion business can evolve and stay ahead thanks to a digital mindset,
knowledge and execution.

Lesson 2 • 15:30 – 16:30
Title: Brand management and communication
A comprehensive journey that takes into consideration the different steps of the
process: from definition of brand equity - by establishing the brand values and
positioning, and by planning the strategic marketing activities - up to the actions aimed
at developing and supporting the brand.


14th July 2021 • Fashion Design

Lesson 1 • 14:00 – 15:00
Title: Craftsmanship and Digital transformation in Fashion Design
Artisanal, technology and creativity make fashion: Turning the creative ideas in real

Lesson 2 • 15:30 – 16:30
Title: Fashion Illustration
Communicate your creative ideas with fashion Illustration: a workshop on fundamentals
of fashion drawing and illustration


15th July 2021 • Art

Lesson 1 • 14:00 – 15:00
Title: Digital Art
World-breakers: when art challenges technology. Through diverse case studies we will
examine art projects that have pushed the boundaries of augmented reality, artificial
intelligence and applied science.

Lesson 2 • 15:30 – 16:30
Title: Palazzo Strozzi visit
Visit and commentary of Palazzo Strozzi current exhibition: “American Art”