LAB.SCENE FINDS ITS FIRST DESIGNERS TO LAUNCH

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LAB.SCENE FINDS ITS FIRST DESIGNERS TO LAUNCH

13 December 2019

Lab Scene, the exciting new fashion incubator developed by the Paris school in partnership with WSN, the company behind Who’s Next, Première Classe and Impact, has unveiled the names of its first batch of talents. A jury made of renowned fashion experts evaluated the 10 finalists who presented their latest creations, after a competitive selection process that included more than 200 entries. The jury, whose difficult task was to select the three most promising designers, unveiled the names of the winners: Voir(e), Martín Lüttecke and Salut Beauté. The Lab.Scene incubator will support young designers in their business and brand strategy for one year; the winners will access training, one-to-one coaching, masterclasses and workshops as well as the opportunity to use the school’s photo studio and atelier. Voir (e) Founded in 2015, Voir(e) offers "an alternative approach to classic men's and women's clothing, an affordable style beyond fashion," explains Who's Next on its online platform. The brand mixes various materials to create a collection that conveys a story through 'poetic pieces with ethnic details', he adds. Thus, Voir (e) proposes ready-to-wear with influences of manual work, literature, art and music. “We are still looking and trying to find answers between purity and opulence,” clarifies the brand on its website. Martín Lüttecke Martín Lüttecke invites you to enter a futuristic retro universe, focused on the youth of Latin America. Featuring experimental patterns, geometric volumes and a sharp contrast between classic and modern, all products are designed and produced in Chile. After completing her degree in 2017, Lüttecke spent a year in Europe interning with designers Wales Bonner and Haider Ackermann before returning to her home country and launching the eponymous brand in 2018. The first collection, “Pensamientos Violentos”, received several international accolades in media publications. Salut Beauté Founded by Mathilde Gindre and Sarah Nimi, in 2017, Salut Beauté focuses exclusively on women's clothing; wanting to create a "perfect uniform" that aims to enable "women to dress in seconds, without any effort", all pieces are designed in Paris and use a variety of fine materials, including wool and cotton. Thus, the brand creates reduced capsule collections based on the motto of 'saving women time by creating a wardrobe full of comfortable and stylish clothing while maintaining an ecologically sustainable approach'.