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Superstudio kicks off Design Week 2026: IM Milano Design takes the spotlight with vision, talent and a culture of design

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Superstudio kicks off Design Week 2026: IM Milano Design takes the spotlight with vision, talent and a culture of design

A key moment that previewed the scenarios, key players and content of the event
19 March 2026
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Milan has officially kicked off Design Week 2026 with the press conference presenting Superstudio Design, held in recent days at Palazzo Reale. A key moment that previewed the scenarios, key players and content of the event, confirming its international reach and strategic role within the Fuorisalone landscape.

In this context, Istituto Marangoni Milano Design stood out for its role as an educational and cultural hub, capable of connecting emerging talent, industry and a contemporary design vision.

Giulio Cappellini’s vision: design, city and culture

Summarising the vision of Superstudio, Giulio Cappellini, Art Director and Brand Ambassador of Istituto Marangoni Milano Design, highlighted the importance of Design Week within an evolving city:

“Milan is fortunately growing, and a city that grows cannot be monocentric, but must be polycentric. We need to bring design and art down from their pedestals and connect them with the public, creating open, active and inclusive spaces.”

 SuperstudioDesign Conf.Stampa 4842

 

This reflection was accompanied by a broader vision on the cultural value of Italian design:

“The cross-contamination between art, architecture and design will be very strong. In Italy, we produce excellent manufacturing, but above all we must export culture—something the world truly envies us for. The quality of both the design and the product is fundamental.

We have therefore conceived an open space, where the interaction between products, artworks, installations and visitors is direct, free and without barriers.”

Guests and key speakers of the conference

The special guest of the conference was designer and art director of Moooi, Marcel Wanders, who had already taken part in a talk at the school in recent months. On this occasion, he shared insights on the brand’s return to Superstudio Più with the project “Moooi 25 Years Young & Promising.”

 SuperstudioDesign Conf.Stampa 4960

 Also speaking at the conference were Tommaso Sacchi, Gisella Borioli, Tommaso Borioli, Laura Vella and Fabio Guida, with moderation by Nicolas Ballario.

Istituto Marangoni Milano Design at the centre of the international scene

Within this context, Istituto Marangoni Milano Design reaffirms its role as a leading cultural player, actively contributing to shaping the contemporary language of design.

The projects developed in collaboration with Alessi and Cappellini represent a clear expression of this vision: a bridge between education and industry that enhances the talent of new generations and strengthens their role on the international stage.

Towards a new idea of Design Week

Superstudio Design 2026 emerges as an open and interdisciplinary platform, where art, architecture and design interact fluidly, giving rise to an inclusive and contemporary narrative.

A context in which Istituto Marangoni Milano Design reinforces its central role within Milan Design Week, promoting a forward-looking culture of design.

 

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