TUSCAN LUXURY HOSPITALITY EXPERIENCE

Located in the heart of Florence, Rocco Forte Hotel Savoy represents excellence in contemporary luxury hospitality. Part of the Rocco Forte Hotels group, the hotel combines elegance, impeccable service and a strong connection to its local territory. Each experience is designed to tell the story of the Tuscan lifestyle, transforming every stay into a journey made of details, atmospheres and sensations. 

BRIEF  

Applicants are invited to develop a creative project that interprets the concept of luxury hospitality in Tuscany. 

The project should portray a luxury experience rooted in the Tuscan territory, using a contemporary visual language. 

The focus is on hospitality as an experience — shaped by places, details, services and meaningful moments. 

The objective is to translate this experience into imagery, creating a clear, immersive and coherent visual narrative aligned with the values of contemporary luxury. 

REQUIRED OUTPUTS 

Candidates are invited to choose to present their project through: 

• a visual moodboard representing a luxury experience related to Tuscan hospitality
  
  OR
  
  
• a 30‑second video reel promoting the concept, inspired by the theme of the Tuscan Luxury Hospitality Experience. 

The proposal must be accompanied by a 500‑word text articulating the project concept. 

SCHOLARSHIP 

The most outstanding proposals may be eligible for a scholarship of up to 50% deduction towards the tuition fee (the enrolment fee is always due) of the Master’s Program in Fashion & Luxury Brand Management for Hospitality starting in September 2026 at the Florence Campus.