AI-Curated Fashion Image & Film Production

Given your background in Fashion Styling, we would like to introduce AI-Curated Fashion Image & Film Production, a course exploring how AI transforms high-end fashion image-making and film production while preserving the essence of human creativity and artistic authorship. 

Through a combination of theoretical lectures, practical workshops, and immersive production experiences, participants will master AI-assisted workflows that enhance — rather than replace — the craftsmanship behind fashion photography, styling, casting, and film direction.

Indeed, participants will have the opportunity to conceptualize, produce, and present two professional-level projects either in Paris or London that will emphasize collaboration with real models, real garments, and authentic production teams.

In this course participant will have an exclusive access to Kive.ai, a web-based creative workspace that combines AI content generation, lightweight post-production, and digital asset management (DAM) in one place—so teams can create, refine, and organize visual content without splitting work across multiple tools.

By the end of the program, you will have produced two professional fashion communication campaigns—photo and video—that demonstrate the integration of AI within real model and garment production, while building a fully curated digital portfolio ready for professional publication or agency presentation. You will develop a strategic workflow toolkit for embedding AI into visual production and creative direction, and gain the professional competencies to lead AI‑enhanced creative projects across fashion communication, luxury branding, and media production. The experience is further enriched by access to a targeted international network of creative directors, photographers, stylists, and brand managers in Paris and London, supporting your growth as a freelance professional.

This program is designed for:

• Fashion and beauty image professionals seeking to integrate AI tools into editorial and campaign production.
• Fashion photographers, film directors, and stylists who aim to elevate their creative process with digital innovation.
• Art directors, brand content managers, and digital creatives within luxury, fashion, or media industries.
• Entrepreneurs and creative producers aspiring to adopt AI-powered creative direction for brand storytelling.
• Postgraduate students and emerging professionals in fashion communication, media, and visual design seeking advanced specialization.

Participants are expected to have foundational experience in fashion image-making, visual communication, or media production.

By the end of this program, participants will:

• Master AI-enhanced workflows for creative direction, production design, and visual storytelling.
• Develop ethical and culturally sensitive practices in AI-assisted image-making.
• Integrate AI tools into real-world photo and film production using real models and garments.
• Build a professional mixed-media portfolio blending human artistry and AI precision.
• Gain access to a global network of creative directors, photographers, and brand executives in Paris and London.

Upon completion, participants will graduate with:

• Two professional fashion campaigns (photo + video) demonstrating AI integration with real model and garment production.
• A fully curated digital portfolio suitable for professional publication or agency presentation.
• A strategic workflow toolkit integrating AI into visual production and creative direction.
• A network of industry contacts in Paris and London, including creative directors, photographers, stylists, and brand managers.
• Professional competencies to lead AI-enhanced creative projects in fashion communication, luxury branding, and media production.
• Freelancers

The course is mostly online, session take place from 9th of March on Tuesdays and Thursdays (5:30–7:30 pm CET) and Saturdays (4:00–7:00 pm CET).

TWO IN PRESENCE EXPERENTIAL WEEKS IN BOTH PARIS AND LONDON

Two in-person Experiential Weeks with two shooting projects in both London and Paris campus from June 22 to July 04, 2026 are included.

You will also get access to targeted career consulting, high-quality networking, and practical tools to enhance your professional journey and seize the best career opportunities.

In addition, thanks to an exclusive partnership with Chaberton, world renowned Headhunting firm focused on Luxury, you can access to a Career Advising Service targeted on your professional journey.

As part of the I’M Alumni Community, you will benefit from a 30% tuition fee deduction if you have regularly completed at least one previous course in an Istituto Marangoni school. The enrollment fee is always due.

For further information, please contact Ilaria Gurzì, Information and admission support: i.gurzi@istitutomarangoni.com.