He started his career in big international corporations, such as General Motors, Fiat and Unilever, then he moved to the fashion business.

His career as CEO has a multidimensional and multicultural path, as he managed different brands in different countries (France, Holland, UK, Japan, China) in different segments (casual, contemporary and luxury). He worked several years as Global CEO for fashion houses such as Maison Margiela and Viktor&Rolf, has extensive experience in brand development and strategic planning, in working with great creative talents (such as Martin Margiela, Viktor and Rolf, John Galliano, Demna Gvasalia, Matthieu Blazy), discovering young creative talents all over the world.

Successfully managing, reorganizing, commercially and financially developing designer brand companies, leading them in their strategic and business evolution. The last 9 years in Greater China, 3 years as Greater China CEO of OTB Group (Diesel, Maison Margiela, and Marni brands).

He spent four years as APAC Managing Director at Tomorrow Group London, supporting designer brands through incubation, acceleration, wholesale and retail development. He later served for two years as Board and CEO Advisor to Shanghai Tang Ltd., providing strategic and business guidance to independent fashion brands.

IM Mentorship Programme • Istituto Marangoni Shanghai

The school of Shanghai is enriching its mentorship programme with a special project dedicated to students enrolling in Fashion Business.
Giovanni Pungetti, Former Global CEO for Maison Margiela, is the mentor who will guide them through a special project involving all three areas of study, offering them a unique learning and growth experience in the world of Luxury Brand Management.