Rankin began his career in photography and rose to prominence by co-founding Dazed & Confused with Jefferson Hack, before launching Hunger, an influential culture platform.

His work spans portraiture, fashion, documentary, and film, capturing some of the most iconic figures of our time, including The Queen, David Bowie, Kate Moss, Zendaya, and Kendall Jenner.

His bold visual language and innovative approach to image-making have earned international acclaim, alongside collaborations with global brands such as Rolls-Royce, Unilever, L'Oréal, and Lego.

Over more than three decades, Rankin has challenged conventions and helped shape contemporary fashion imagery and visual culture.

For Rankin, image-making is a powerful tool for expression, experimentation, and cultural impact.

His mentorship at Istituto Marangoni London offers students direct insight into one of the industry's most influential creative minds, supporting the school's mission to inspire the next generation of talent in fashion communication and visual storytelling.