ISTITUTO MARANGONI MUMBAI X HELLO! INDIA CELEBRATE NEW PERSPECTIVES IN BEAUTY & FRAGRANCE IN INDIA

As the beauty market in India enters a new phase of growth, led by innovation, technology, and evolving consumer preferences, HELLO! India, in collaboration with Istituto Marangoni Mumbai, hosted a panel discussion exploring the future of beauty, fragrance, and luxury entrepreneurship in the country.

Held at the Istituto Marangoni Mumbai campus, which is recognised among the best fashion & designing institute in India. The evening brought together founders, creators, industry experts, students, and innovators to discuss the next chapter of the beauty business in India and the growing influence of fragrance within modern luxury culture.

Moderated by Ruchika Mehta, Editor of HELLO! India, the panel featured Queenie Singh, founder of BiE Beauty; Sriman Subramaniam, founder of Sasva Fragrances; and Jaffrey Zaman, CEO of Intercos India. Together, the speakers shed light on upcoming beauty industry trends, fragrance industry trends, and the ways in which storytelling, innovation, and technology are reshaping the consumer experience.

How AI and Technology Are Transforming the Beauty Industry in India

A major focus of the conversation was the evolving role of AI in the beauty industry and how technology in the beauty industry is driving hyper-personalisation, smarter product development, and deeper consumer engagement. From personalised skincare diagnostics to predictive recommendations and AI-assisted formulation, the panel examined how artificial intelligence in the beauty industry is no longer a futuristic concept, but an active force shaping the future of consumer experiences across global and Indian beauty markets.

Fragrance Industry Trends: Storytelling, Identity, and Digital Innovation

The discussion also highlighted evolving beauty technology trends within fragrance, including immersive discovery experiences, digital innovation, ingredient transparency, and the growing demand for artisanal and niche scents inspired by South Asian storytelling and identity. Speakers noted that fragrance today is becoming a highly personalised and emotionally driven category that intersects closely with wellness, lifestyle, and self-expression.

The Future of the Beauty Business in India: Wellness, Community and Conscious Consumption 

The evening further explored broader beauty industry trends such as conscious consumption, wellness-led beauty, community-driven branding, and creator-led influence. Queenie Singh reflected on the importance of disruption and authenticity within the beauty business in India, while Jaffrey Zaman shared insights into innovation, formulation, and India’s growing role within the global beauty ecosystem. 

Set against the creative backdrop of one of the world’s leading fashion & designing institutes, the event reinforced Istituto Marangoni Mumbai’s commitment to fostering conversations around innovation, creativity, and entrepreneurship through globally relevant fashion & designing courses in Mumbai.

As the beauty market in India continues to evolve, collaborations like this between HELLO! India and Istituto Marangoni Mumbai demonstrate how education, industry expertise, and cultural insight can come together to explore the future of beauty industry growth and innovation. Through initiatives like these, Istituto Marangoni Mumbai continues to strengthen its position as one of the best institutes for fashion & designing education in India, preparing future creative leaders for the next era of global fashion, luxury, beauty, and fragrance businesses