Nuevas olas del Diseño

Join the online Masterclass with Lorenzo Bustillos, Product Design Program Leader.

Take part in this online masterclass with Lorenzo Bustillos and discover how technology is transforming creativity and opening new perspectives for contemporary design.
Follow us live on Zoom and get inspired by The New Waves of Design: a journey through artificial intelligence, innovation, and creative experimentation.

The New Waves of Design: When Artificial Intelligence Meets Creativity

Artificial intelligence is profoundly transforming the world of design. From the early stages of ideation to the development of realistic prototypes, new AI-based technologies are changing the way designers and creatives think, design, and bring their ideas to life.

During The New Waves of Design session, we will explore how AI tools can support, accelerate, and even challenge traditional design processes, paving the way for a new era of digital experimentation.

Through practical examples and real-world cases, we will see how different AI platforms can become allies of creativity, helping designers move from concept to prototype with greater speed, precision, and control.

The goal is not to replace human creative vision, but to enhance it — offering tools that amplify imagination and foster a more fluid and innovative approach to the design process.

At a time when design and technology are more intertwined than ever, artificial intelligence represents a new frontier of inspiration and experimentation — ready to redefine the future of creativity.

Follow us live on Zoom.

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