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TEXT(S) TURE(S) Firenze Fashion Show 2025 · Collection by Martina Toya Malo
“My collection celebrates the beauty of Ecuadorian tradition while pushing its boundaries—transforming Paja Toquilla from ancestral technique to a new language of contemporary design.”
- Martina Troya Malo
This collection reimagines Ecuadorian craftsmanship by using Paja Toquilla—traditionally employed for Panama hats—in intricate, hand-crocheted floral compositions. Over 800 flowers were crafted, combining artisanal heritage with innovative silhouettes.

Martina Troya Malo is a 22-year-old Fashion Design & Accessories student from Quito, Ecuador. Deeply rooted in cultural heritage, she collaborated with local artisans to explore material innovation.
School
FIRENZESection
undergraduate-BA (Hons) Degrees · 3-Year courses · Bachelor of Arts
Country
EcuadorMacroArea
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