Fashion Business Communication & Media Semester

Semester Programme

28 Sep 2020 - 19 Mar 2021
4 Jan 2021 - 11 Jun 2021
it · en
fees
enrolment fee € 4.000
tuition fee € 6.500

Programme Specification

Highlights

Semester Programme

28 Sep 2020 - 26 Mar 2021
4 Jan 2021 - 25 Jun 2021
en
fees
enrolment fee £ 3.300
tuition fee £ 5.900

Highlights

Communicate, connect and create a ‘buzz’ with consumers through different media techniques and channels.

This semester course looks at key issues in contemporary communication channels, including online and offline tools, video, and printed media using images and successful copy. Aimed at students with at least one-year previous undergraduate study in fashion communication, promotion, or similar field, this inspiring short course encourages participants to create and enhance business communication strategies, as well as broadening horizons for personal growth and future career development.

 

Learning focus Semester 1 · autumn start

  • Fashion Psychology
  • Interdisciplinary Project
  • Brand Insight
  • Fashion Digital
  • Fashion Promotional

Learning focus Semester 2 · spring start

  • Luxury Image & Brand Construction
  • Styling the Image
  • Brand Communication
  • Fashion Advertising
  • Finance and Management Control


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