Jeongho Hwang, a Fashion Design student from from South Korea at Istituto Marangoni Milano • The School of Fashion, has been announced as the overall winner of the international Arts Thread contest, sponsored by Gucci, with his "Consumed Fashion" collection.

Hwang's collection addresses the critical issue of the absorption of punk and skateboard subcultures by big brands, a practice that threatens to make the uniqueness of these niches disappear.

The 'Consumed Fashion' collection aims to bring the link between fashion and art back to the centre of the dialogue, standing out for its attention to detail and breaking with the traditional patterns of classic elements such as pockets and linings. 

This award not only testifies to Hwang's talent but also to Istituto Marangoni Milano's commitment to inspiring and cultivating the creativity of all young fashion students who dream of a future in the fashion world.

Browse the gallery to discover Jeongho Hwang's "Consumed Fashion" collection:

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"Consumed Fashion" Collection by Fashion Design Student Jeongho Hwang