Luiza Bomeny graduated from Istituto Marangoni in 1998 with a Masters degree in Product&Brand Management and immediately kicked off her career as a trainee with the Versace group. Today, she is a specialist in product coordination, style conceptualization and branding, having gained significant experience in the support of creative, marketing, and sales departments within the companies she has been working with as a freelancer since she moved back to Brazil after her period of study in Italy. In her role, Luiza mainly develops the identity of companies and brands to create a unique and recognizable style in relation to the context they operate in. Her broad knowledge of the fashion and design world has made her a precious resource for Istituto Marangoni. Indeed, as a local representative of the School since 2002, she provides guidance to IM Brazilian students in relation to career opportunities in the fields of fashion and design.
In 2023 she founded Artesa Design, a project which, under her expert guide, aims to combine design and authentic Brazilian handicrafts, with the goal of changing realities.