Global Master for Luxury Business Professionals
POLIMI GSoM and Istituto Marangoni have partnered to develop a joint a 12-month modular online part-time programme. Participants explore a range of subjects and topics such as management, digital transformation, marketing, sustainability, finance, and supply chain. Attendees will also get the chance to live 3 international experiences tutored by representatives of key luxury industry players such as Cartier and Alibaba Group.
Luxury brands have been very slow in embedding digital strategies into their business models and value chains. To generate value for both customers and stakeholders, however, it is pivotal to engage in a digital transformation that includes successful and visionary management strategies. It is vital that luxury managers are equipped with the right skills to manage a brand in a booming economy and during downturns.
Core courses in General Management
- Corporate finance
- Financial accounting
- Project management
- Innovation Management
The international meaning of luxury
- Introduction to luxury sector
- Contemporary european luxury
- The new american luxury
- Emerging markets
Evolving Value in luxury
- Design management and collection development
- Supply chain and operations management
- Marketing and brand management
Disruption to the «new» luxury industry
- Technology - The luxury digital experience
- Consumers - The new meaning of innovation for luxury
- ESG - Responsible luxury
Study Tour for the luxury experience
- Italy: Luxury DNA, Heritage of Craftsmanship
- France: Branding, conglomerates, couture&provocation
- UK: Technology, Innovation for luxury, Responsible luxury
Final project work
During the second half of the Master, participants are required to carry out a carry out Project Work, which will be discussed at the end of the course. The objective of the Project Work is to develop a consultancy project with the support of the Faculty. Working closely with professors and researchers, participants in the programme will have the opportunity to apply the tools and methods learned during the Master to tackle issues of interest for the industry and build valuable relationships for their professional careers.
Three international on-location weeks built to integrate and enhance the participants’ learning experience. These study tours allow participants to experience first-hand the vibrant environment of 3 of the main world capitals of luxury and fashion: Milan, Paris and London. Through a well-balanced mix of onsite visits and in-School classes, they get the unique opportunity to further enrich their knowledge of business practices and strategic approaches in Luxury related to specific countries and their markets. To face all needs, partecipants will be also able to follow the seminars remotely.
Milan Week - November 2022
This week provides an immersive experience for participants, focusing on the international meaning of luxury, from both a brand and a consumer perspective. This luxury experience study tour offers first-hand insights into the Italian Luxury DNA and the value of traditional craftsmanship.
Paris Week - March 2023
In partnership with Cartier: the Parisian week gives participants an opportunity to learn more about the evolving value in luxury brands, with a specific focus on focus on couture, but also about the reality of big luxury conglomerates.
London Week - June 2023
In partnership with Alibaba Group: during their week in London, participants get to explore the dynamic environment of the new luxury industry, shaped by disruptive innovation, as well as by sustainability. They get a closer look at topics and practices linked to responsible luxury and the challenges ahead of the Industry.
Admission to the Global Master for Luxury Business Professionals takes place on a rolling basis. The admission requirements are +3 years of working experience and a Bachelor’s Degree in any discipline. Enrolment is once a year with the program beginning in September. Applicants will be invited to an online video interview. An application fee of € 100 is required.
- Application form
- Copy of application fee (€ 100) payment
- CV or resume in English
- University degrees and transcripts
- Motivational letter
- Reference letter/s (not mandatory)
- Copy of valid passport
- Digital passport-sized picture