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Jul 03, 2024

Can you believe these WOW moments from Haute Couture Week AW24?

In case you missed it, here are all the moments during Paris Couture Fashion Week Fall-Winter 2024/25 that left us breathless


A Mesmerising Start with Schiaparelli at the Hôtel Salomon de Rothschild’s Basement

The Paris Couture Fashion Week Fall-Winter 2024/25 had an impressive now-traditional opening by Daniel Roseberry for Schiaparelli, as the creative director presented a reflection on different stages of metamorphosis and featured silhouettes inspired by the 1950s. The show took place in the dark, chandelier-lit basement of the Hôtel Salomon de Rothschild and transported the audience to a world of fantasies, reminding us why everyone is a fan of couture.

@models.nls NEW! Schiaparelli Haute Couture FW24. #schiaparelli #catwalk #runway #models #nlsmodels ♬ som original - GHOST
Dior’s Olympic Homage: Ancient Greece Meets Modern Freedom

In anticipation of the upcoming Olympics in the French capital, Dior’s Maria Grazia Chiuri took the chance to embrace the athletic spirit with traditional peplos, gowns, and bodysuits as a tribute to Ancient Greece—the birthplace of the Olympics. Chiuri’s signature style, which emphasises freedom in clothing and allows the body to move unhindered, was also evident in her couture designs.

@lvmh Discover @Dior Haute Couture FW25 collection by Maria Grazia Chiuri, showcased at Musée Rodin in Paris, paying tribute to the body in motion taking inspiration from Ancient Greece draping to the liberating fashion of the 20s on to the present day. 👗 #LVMH #Dior #TikTokFashion #PFW #ParisFashionWeek #Paris #MuseeRodin #Fashion ♬ original sound - LVMH


Thom Browne’s Sporty, Preppy Take on Couture

Thom Browne also presented his take on the sports event that is now causing a stir in Paris. The American fashion designer, who has recently ventured into couture, brought his distinctive preppy style to the runway, showcasing his exceptional construction skills. He worked exclusively with muslin of various weights and incorporated intricate embroideries—giving a unique anatomy lesson in the middle on the runway—to pull a mostly white collection.

@thombrowne … crowned with glory … anna cleveland wears a tailored mermaid hem dress with an exaggerated collar, all embroidered and hand stitched with mother of pearl artwork and beads in various finishes, with individual flowers handmade in a combination of muslin, horsehair canvas and crocheted yarns. paired with the dress are heritage trainer heelless knee high boots with running spikes in muslin with hand painted four-bar. thom browne couture 2024 collection. #thombrowne #thombrownecouture #tiktokfashion ♬ original sound - Thom Browne


Chanel’s Dramatic Play Post-Viard

Talking about surprises, Chanel presented its first collection after the exit of their creative director, Virginie Viard, at Palais Garnier. The collection featured the work of the in-house design team with a dramatic play between voluminous capes, ruffles, and the classic tweed pieces of the brand.

@modacorriere Prima sfilata senza Virginie Viard da Chanel con applausi a scena aperta. Anche durante l’uscita a sorpresa della sposa. Sono abiti che ridanno la certezza della femminilità e della classicità di Chanel. All’Opera di Parigi suona una campana, non si sa se sia per la fine di una lezione o l’inizio di una nuova storia. La prima uscita è di Vittoria Ceretti ed è subito l’approvazione degli sguardi del pubblico: poi è un via via di completi, uno più convinente dell’altro dal punto di vista della silhouette che delle lavorazioni sofisticate. Tra ricami e una scelta attenta dei tessuti. Le forme sono più morbide e confortevoli. Sul finale qualche mantella di troppo ma la scenografia era più che giustificata nel contesto meravigliosa: le modelle- con gli applausi- si sono posizionate sulla scala. Segno che Parigi sostiene al 100% la scelta dell’amministratore delegato Bruno Pavlovsky di allontanare Virginie Viard. In tutto la riflessione sull’affezione al brand o al designer? Secondo voi? (🖊️ e 🎥 @modacorriere ) #chanel #moda #parigi #show #look #couture #tiktokfashion ♬ suono originale - modacorriere


Nicolas Di Felice’s Sexy Minimalism for Jean Paul Gaultier

Jean Paul Gaultier invited Nicolas Di Felice, the artistic director at Courrèges, to be his guest designer. Di Felice modernised the brand’s codes with minimalist and erotic takes in clinging shapes to uncover the body little by little.

@jeanpaulgaultier Look 13, 14 & 15 from the Jean Paul Gaultier Haute Couture by Nicolas Di Felice 🖤 #jeanpaulgaultier #jpgfashion #hautecouture #nicolasdifelice ♬ original sound - JeanPaulGaultier


What Made Robert Wun’s 10th Anniversary Couture Collection a Sensation?

And what about Robert Wun? The latest couture sensation, who has captivated private clients and stars from Beyoncé and Lady Gaga to Björk and Cardi B—and their celebrity stylists—celebrated his 10th anniversary by reflecting on the concept of time. He showcased a collection with a strong narrative, featuring looks that represented skin, flesh, bones, and soul, and concluded with a universe-inspired gown made of multicoloured crystals, introducing a new style for the designer.


Designer Robert Wun celebrated the 10-year anniversary of his label with a couture show filled with one-of-a-kind futuristic showstoppers.

♬ Eating the runway serving the runway - bussy_baby✨


Let Demna Do What He Does Best: Shake Up the Status Quo (of Couture)

Lastly, the concept of transformation was evident even in the most traditional fashion week, with Paris Couture Fashion Week Fall-Winter 2024/25 pushing beyond the blend of past and present to embrace the industry’s future. At Balenciaga, Demna presented a collection that featured an unravelling couture dress as a mass of black nylon designed to be worn once, raising questions like “What is couture?” and “What fabrics make up a couture garment?” The looks were crafted from materials like denim and tracksuits, repurposed from Demna’s previous years at the label.

@voguefrance Sur une bande-son méditative pour apaiser les esprits du rythme fou de la mode, #Demna nous a invités à regarder sa collection @balenciaga haute couture automne-hiver 2024-2024, continuant à développer et à étendre sa vision de la couture upcycling. #TiktokFashion #ParisFashionWeek #HauteCouture ♬ son original - Vogue France


Charles de Vilmorin’s Unisex Mystery 

Charles de Vilmorin, who has dominated storytelling in the short time he has been in the game, is also bringing about a change by introducing unisex couture. His designs feature eye-catching colours and—in this season— a mix of slim and oversized structures, along with arabesque feathers that create a dark, mysterious atmosphere.

@nylonfrance Retour en images sur l’incroyable défilé Couture de Charles de Vilmorin 🌟 #charlesdevilmorin #pfw #coutureweek ♬ once upon a dream - 🎧



Ximena Fernández Ochoa
Fashion Business, Digital Communication & Media, 2nd year, Milano