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Debate

Debate
How Prada became Prada: 4 short pills if you’re short on time

What’s next for Miuccia Prada and Raf Simons? Ahead of their S/S 2024 women’s show, here are four milestones from the brand’s past and present

Busabong Thongbandith

Sep 20, 2023
MILANO FASHION
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Debate
Will Versace’s next show be an ode to maximalism?

Coach’s parent company, Tapestry, announced its merger with Versace’s owner, Capri Holdings. Discussing the future of the Italian brand, we take a look at its history

Marta Bonetti

Sep 20, 2023
MILANO FASHION
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Debate
What can you expect from Sabato De Sarno’s debut show at Gucci?

The countdown has started: the catwalk is scheduled for September 22. The Kering brand welcomed back Alessio Vannetti while waiting for a new CEO

Clementina Bianchi

Sep 13, 2023
MILANO FASHION
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Debate
The power of innovation: Is technology making you more creative?

We brought together talents, executives and academics to discuss creativity and new virtual frontiers in an innovative (and innovating) fashion world

Bai Xinping

Aug 02, 2023
SHANGHAI
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Debate
The influencer battleground: will virtual KOLs replace human creators?

Should the fashion industry invest in hyper-realistic AI-generated avatars as Key Opinion Leaders to develop the Chinese market?

Wang Su

Jul 19, 2023
SHENZHEN
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Debate
Alfredo Cortese on how to launch your own brand

Shining a light on his journey in Modernland, the founder of AC9 sat down with us to discuss fashion's greatest lessons

Emanuele Cantamesse

MILANO FASHION
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Debate
Crypto payments are in store for fashion: what's up with that?

From Gucci to Balenciaga, brands are accepting Bitcoin and Ethereum currencies. But is joining the tech club worth the risk?

Valentina Mazza

MILANO FASHION
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Debate
Mirror, mirror on the wall, how do I look?

Dressing rooms do not always offer a comfortable experience. But who decided that our sartorial existence should revolve around flattering our bodies?

Lucia Rindermann 

PARIS
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Debate
How can couture stay relevant? Balenciaga is showing the way

With a shop opening to launch the ‘see now, buy now’ formula for its most exclusive items, the house winks at the Gen Z sense of luxury

Clementina Bianchi

PARIS
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Debate
Does the media still want you in the cult of sex and youth?

If hyper-sexualisation is the key to marketing, the teenage years are the gateway to a brand’s global success. But what is the result of this ideological consumerism?

Dana Vazquez Rios 

MILANO FASHION
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Debate
The fashion pilgrimage: Americans in Paris

During the last Men’s Fashion Week, many brands left New York. Just because “to attract the eyeballs of the world, you have to go where those eyeballs are”

Clementina Bianchi

PARIS
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Debate
Should we get lost in tech while shaping physicality?

Digital tools have become the best design partners. But how can fashion use them not to forget the conversations our bodies have with analogue clothes?

Kristian Steinberg

SHANGHAI
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Debate
With all this metaverse, is China taking over fashion?

Learn about the technology trends from the Land of the Dragon now reshaping design and retail while catapulting local brands onto the international competitive stage

Damon Frank Giannoccaro

SHENZHEN
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Debate
Is this golden age of retail here to last?

When rents plummeted during the pandemic, brands started to populate the high street again. But with prices now slowly stabilising, the bidding war has begun

Clementina Bianchi

MILANO FASHION
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Debate
Metaverse vs. reality: which path forward for fashion?

Entering this world as forerunners, brands should use an era of digital society building to plan their sustainable development while establishing user trust

YuXuan Wang

SHENZHEN
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Debate
Fashion information: too fragmented to handle?

We are exposed to too many reports, articles and data. To avoid getting lost in this diversification, here is a list of knowledge systems from which ideas come together

Pang Bo (Paul)

SHENZHEN
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Debate
Will we still need to design furniture in the metaverse?

When digital, can these products preserve one of their essentials: functionality? Sure, as they will serve to furnish the expressive environment of a new virtual world

Alice Ballabio

MILANO DESIGN
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Debate
Valeria Volponi on fashion and the metaverse

Presenting her book “Moda e Metaverso”, the author reflects on this immersive new world’s future with IM students

Rebecca Hassanini

MILANO FASHION
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Debate
Is couture
the future
of fashion?

In the Metaverse era, the value of business lies in the possibilities unleashed by the slowness of its production

Giuppy D’Aura

LONDON
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Debate
The Future of China’s clothing rental services

Both platform that allows users to rent designer styles, the American Rent the Runway is booming while Beijing-based YCloset shut down last year. Why did this happen?

Rachel Luo

SHENZHEN
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Debate
Matteo Augello on Curating Italian Fashion

What do we know about the management, display and curation of Italy’s fashion heritage? Hardly anything. That’s why we met with the author who delved into it

Silvia De Vecchi

LONDON
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Debate
The future of Gucci under Sabato De Sarno

Formerly Pierpaolo Piccioli’s right-hand man at Valentino, De Sarno has been appointed to the creative helm of Kering’s brand, replacing Alessandro Michele

Agnese Pasquinelli

MILANO FASHION
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Debate
Ex-Céline’s Phoebe Philo has finally set her comeback

In September, the Brit designer will launch her LVMH-backed brand. What about her journey studded with best sellers and wow moments? We’ve got you covered

Liza Ostanina

PARIS
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Debate
How Pharrell influenced fashion and why he will do it again at Vuitton

Not just a musician, the fashion journey of the brand’s new men’s creative director is studded with milestones. Did you know that his relationship with LV began 20 ya?

Elizaveta Ostanina

PARIS
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Debate
Counterfeiting in the metaverse: Hermès wins MetaBirkins lawsuit

The brand sued Mason Rothschild over his NFTs of their Birkin bags. Trademark infringement or freedom of expression? The federal court sided with Hermès

Valentina Mazza

MILANO FASHION
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Debate
Are sneaker collabs still worth the hype?

The latest Nike x Tiffany trainers prove that brands continue to invest in co-branded footwear. But are their fans sneakerheads or just resellers?

Agnese Pasquinelli

MILANO FASHION
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Debate
The new dawn of the Middle East’s $89 billion fashion industry

The luxury market in the region accounts for 5-6% of global sales – a percentage that can easily double in the midterm with a shift in local consumers’ behaviour

Clementina Bianchi

DUBAI
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Debate
What is the secret behind Asian creators’ colossal success?

At the forefront of the blogging boom, they pioneered influencer culture and now sit front row. Here, Hong Kong creative Declan Chan reveals how he made it big

Agnese Pasquinelli

MILANO FASHION
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Debate
Why Shenzhen can emerge as China’s fashion capital

Although luxury group HQs, MCNs and media outlets initially settled in Beijing and Shanghai, fashion is one of the city’s key industrial clusters to expand

He Jialu

SHENZHEN
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Debate
A take from Mumbai: “Dior in India is a gateway for cultural exchange”

Maria Grazia Chiuri’s decision to showcase in the country created a buzz. But what do editors in town think about it? Here, four IM Mumbai students share visions

Tarush Jain, Vatsalya Shah, Vridhi Choksi, Vrushti Patel

MUMBAI
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Debate
A-MAZE-ING talk: Dior’s Maria Grazia Chiuri on dreams and Indian craft

The creative met with our students to discuss her Fall 2023 show in Mumbai, women’s empowerment, artisans as co-creators, and the country’s future in global fashion

Anusha Dhiman, Alisha Khatri, Stuti Jain, Achintya Acharya

MUMBAI
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Debate
When price not just make desire but a rise in fakes

“The higher the price, the greater the desire” no longer works, as this year’s $3 trillion in counterfeit sales were a result of brands’ pricing and marketing plans

Sofia Sarandrea

MILANO FASHION
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Debate
inBetweeners: when crypto-art meets business skills

«I thought the NFT race was just classic American FOMO». Behind the virtual brand that caught Justin Bieber

Sofia Sarandrea

MILANO FASHION
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Debate
How to avoid cultural appropriation. Ep. 1: Why it matters

Let's be inspired by other communities but do it respectfully. Here’s a guide to turning your creative work into a fair exchange

Vanessa S. Wolff  

MILANO FASHION
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Debate
How to avoid cultural appropriation. Ep. 2: What can we do?

We continue our journey to transform creative work from co-opting practices from underrepresented groups to fair exchange

Vanessa S. Wolff

MILANO FASHION
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Debate
NFTs meet fashion: it's a battleground for law

Brands moved to non-fungible tokens to hit the metaverse. But what happens when unauthorised digital versions reach the market?

Valentina Mazza

MILANO FASHION
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